Summary
This market analysis explores the Total Revenue breakdown of Advertising products, comparing Digital Video advertising, Lead Generation advertising and other of the company's items worldwide comparing two years Y2011 and Y2012. In the last period, Y2012, the largest presented item is Digital Video advertising with Total Revenue of 2.19B. The fastest growing participant in our report is Digital Video advertising with 15.46% growth in Total Revenue over 2 years between Y2011 to Y2012. The topic that suffers from the biggest downturn is Sponsorship advertising with 42.27% decline over the same period. This report is based on data published by IAB
IAB