In the last period, 2014, the largest presented point is Diapers with Total Revenue of 869M. The fastest growing participant in our report is Baby skin care with 6.85% growth in Total Revenue over 4 years between 2011 to 2014. The topic that suffers from the biggest downturn is Baby food with 20.98% decline over the same period. This report represents data points consolidated from 2 sources: IRI and Euromonitor