Penetration rate of business applications By functional areas. Today Vs 2020

The three industries leading in Business Applications Penetration Rate today are: Marketing, Technology & Operations and Finance. By 2020 Marketing, Technology & Operations will maintain their positions in the top and Sales will replace Finance and join the Top 3. While the leading industries will grow about 15% by 2020, Customer Service, Human Resources and Legal Employee facing apps will grow twice as fast, showing more than 30% growth.