Lead Generation advertising and Sponsorship advertising. Total Revenue worldwide in Y2011 and Y2012

In the last period, Y2012, the largest presented item is Lead Generation advertising with Total Revenue of 1.83B. The fastest growing participant in our report is Lead Generation advertising with 15.46% growth in Total Revenue over 2 years between Y2011 to Y2012. The topic that suffers from the biggest downturn is Sponsorship advertising with 42.27% decline over the same period. This report is based on data published by IAB